WordPress – Effective ways to generate cash flows or earnings

WordPress – Effective ways to generate cash flows or earnings

October 31, 2017By Rakshit Patel

WordPress – Effective ways to generate cash flows or earnings. Nowadays WordPress is one of the most popular blogging platforms used by many businesses on the internet. In the decade of its existence, his blogging software, WordPress, has become an essential part of the internet, powering about 25% of all websites.

Today where there is a website for everything from booking movie tickets to shopping to playing games, WordPress has transformed the way business build and communicate with their customers. As a result, WordPress has emerged as the popular web content publishing platform in recent times. It adds beautiful appearance to a site while offering the best user experience.


The plus point about WordPress development is that it enables the users or the business owners to have their websites developed at a very fast pace and allow their running on the internet within a few minutes. The only thing that needs to be considered in this respect is the selection of the suitable theme, the font and the images that need to be used in the website for better visualization, graphics, and functioning.


WordPress is an online, open source website creation tool written in PHP. But in non-geek speak, it’s probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. Do you know WordPress – Effective ways to generate cash flows or earnings?

WordPress is a hugely popular CMS which anyone can use to build a blog, website, or e-commerce site. It is easy-to-use, user-friendly and very efficient. WordPress was initially used to set up a blog but due to a large open source community of developers it has evolved and can also be used to set up a website and e-commerce site.


Since WordPress is open source, it’s free. That’s always a bonus. And again, because it’s open source, it also has a strong community of developers constantly improving the software and creating plugins to expand the software.

WordPress lets you create pages (stand alone content) and posts (time-driven content) to build out the content of your site. And you can also easily manage your site’s look and feel with themes.

WordPress is highly customizable and has literally thousands of plugin pieces of software so you can use your site for just about anything.


The software is free! How many times have you been given something for free that is fully functional and ready to use? And if you want to upscale your site a little with premium themes and plugins, you’re still going to save tons of money over what you would pay for a custom designed site.

It’s easy to use. If you can send an email, use Microsoft Word, or set up a Facebook account, then you can use WordPress. In other words, if you’ve already used a computer, chances are you are already skilled enough for the WordPress basics. And even better, it’s hard to mess it up. You can easily add and delete pages and posts without accidentally spoiling the overall design of your site.


WordPress has search engine (SEO) advantages. Search engines love sites that are easy to index (WordPress is) and that have frequently updated content. That’s where blogging comes into play so nicely. Just by running your business or personal site and communicating with your readers in a way that’s natural to you, you’ll be producing fresh, relevant content the search engines can’t wait to get a hold of.


WordPress CMS gives you the option to choose from their comprehensive appealing themes and templates, which makes it ideal for a beginner. On the other hand, it also has the option that enables the experienced developers to customize their own design without any major restriction. Hence, they can customize templates, designs and themes according to their requirements. Moreover, WordPress CMS promotes its ability to be easily modified.

WordPress lets you incorporate multiple helpful features into your site by letting you integrate the use of multiple plugins and tools. Plugins greatly enhance the features of your site by providing its users with extensible useful options for interfacing with your website.

In addition to this, WordPress is built for blogging. Whether you have a standalone business blog or a small page-based website, WordPress has all the CMS features you need.

WordPress has earned users the favor by being simple, flexible, and powerful. And the more one uses it, the more we understand how simple, flexible, and powerful it truly is.

WordPress is an open source blog publishing program that’s easy to setup and free to use. You use WordPress to manage posts, comments, and files.

The developers can create professional WordPress themes, including custom WordPress design templates. Furthermore, they can also develop custom WordPress plugins or even customize any third party plugins to enrich the CMS driven website with features. All these proves our headline, “WordPress – Effective ways to generate cash flows or earnings”.


We provide a complete installation and configuration of WordPress and let you use it in its full glory.


If you are missing functionality on your WordPress site, ask us to develop a custom plugin. WordPress plugins let us create additional functionality without affecting the core system. As a designers, our main focus should be to develop quality front-end plugins with awesome designs rather than developing highly technical back-end plugins to provide complex functionality.


We design and develop engaging websites that conveniently run on WordPress CMS.Custom website design that will match your existing marketing materials and extend your brand strategy, seamlessly. Today’s mobile world requires a responsive site that looks great on all devices, from desktops to tablets and smartphones.


Allow us to convert your ideas into reality and let your online business realize its full potential. get. Sell your products and services online with a WordPress powered site, that is both beautiful to look at and use. We use WordPress as a platform to build dynamic, beautiful, high-performance websites.


We offer a variety of website theme services including custom theme development, incorporating a new theme design for a current site, etc. We build beautiful, highly functional, scalable and responsive websites using the power of WordPress as a platform. Highly experienced with the theme, functional and administrative customization potential of WordPress.


Our SEO experts will optimize your WordPress based website and make it rank prominently in search engines.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Google Analytics to Get Better Website

How to Use Google Analytics to Get a Better Website

October 17, 2017By Rakshit Patel

Google Analytics is arguably one of the most powerful web analytics applications available today. The core things that, like many Google offerings, it’s an entirely free program, makes it even more appealing. Here are our thoughts for How to Use Google Analytics to Get a Better Website.


Knowing your audience and what they want is an important success factor for any website. The best approach to know your audience is through your traffic stats. Moreover, Google Analytics provide this for FREE. However, there are lots of stats software and plugins, but we believe that Google Analytics is a must have for every blog.

It shows you: Who visits your website – user’s geographical location, which browser did they use, what is their screen resolution, which language they speak, etc.


You can see how long users stay on your website, what pages they are visiting the most, which page is causing the users to leave most often, how many pages an average user is viewing etc.

When they visit your site – you can see which time of the day is the hottest for your website. Consequently, this helps you pick the time to publish your posts. If that time zone is not compatible, then you can schedule your posts.

How users interact with your site’s content – You can see how many users clicked on a specific link.


Google Analytics is a FREE service that provides full statistics regarding the visitors to a website. Data available through this service consists of site visits, page views, bounce rate, average time on site, pages per visit and percentage of new visits.

One more thing the data mentioned above, Google Analytics can also track referral traffic including search engine, direct visits, website referrals and marketing campaigns (Pay Per Click, Banner advertising, e-mail marketing etc.)

If you have a mailing list, create a custom page on your website that recognizes users for subscribing after they submit their information. Then set up that page as a targeted goal called Mailing List. (Something you will easily recognize as a mailing list conversion).


If you have a contact form on your website that you use to capture leads for your business, create a custom page on your website that thanks users for submitting their contact information. Then set up that page as a destination goal called Contact Form. (Something you will easily recognize as a contact form conversion).

Furthermore, if you have a shopping cart on your website to sell products, you likely have an order confirmation or thank-you page that users land on once they’ve successfully completed an order. Set up this page as a destination called Shopping Cart. (Something you will easily recognize as a shopping cart conversion).



Analytics displays your data from all channels that are directing traffic to your website, including Organic Search (SEO), Paid Search (PPC), Social Media, Referrals (Backlinks), Direct Traffic.

Being able to display all the platforms allows you to review what is working well in terms of advertising, and what isn’t. Having all the data in one place makes it easy to compare the different channels. If you are currently putting money into your SEO, PPC, or Social Media Marketing, you can monitor your ROI.

It’s all good knowing how many people have visited your site, and where they came from, but how do you know if those users are actually converting? Google Analytics allows you to set up goals to track when a user completes a certain action on your site. Regardless of how many users each channel is driving to your site, you need to know that this traffic is converting.


Do you have a blog? Do you have a static website? If the answer is yes, whether they are for personal or business use, then you need Google Analytics. Here are just a few of the many questions about your website that you can answer using Google Analytics.

  • How many people visit my website?
  • Where do my visitors live?
  • Do I need a mobile-friendly website?
  • What websites send traffic to my website?
  • What marketing tactics drive the most traffic to my website?
  • Which pages on my website are the most popular?
  • How many visitors have I converted into leads or customers?
  • Where did my converting visitors come from and go on my website?
  • How can I improve my website’s speed?
  • What blog content do my visitors like the most?

Google Analytics allows you to track many important metrics, covering all aspects. You can monitor the effectiveness of your online marketing strategies, onsite content, user experience, and device functionality. All these statistics show you what is working well, and more importantly, what isn’t.

Furthermore, Once you identify any issues your site may have, you can create a solution. Google Analytics allows you the information needed to improve your website and make it the best it can be.

It is completely free of charge. Although it is a free tool, it still offers just as much or even more functionalities when compared to other paid tools.



Adept to find out how your visitors locate your website. Other than the core set of keywords that you are optimizing, you will also be able to find out what other keywords your visitors type in to find your website. During the basic optimization campaign, the number of keywords may be little. But as time goes by, you will start getting more keywords being listed on organic listings, due to your overall optimization effort.

In addition to this, Adept to analyze which pages and links your visitors click the most. You will be able to know which are the popular pages and links. Also, measure whether your optimization campaign is directing the traffic to the correct pages.


With this, you will be able to know how many new visitors that your search engine optimization campaign brings to you. You can segment your analytic result by new /returning visitors, geography and referral sources.

Adept to fine tune your website. With this analytic report, you will be able to make your website and do a new copywriting on any page that is not converting well. In the end, it will bring you more quality prospects, and thus gain more customers in the near future.

Basing your business decisions on empirical data is crucial to ensure you have enough evidence to suggest that you aren’t simply throwing your money away. Google Analytics is split into four key reporting areas; Audience (who is visiting your site), Acquisition (how they are getting to your site), Behaviour (what they are doing on your site) and Conversions (have they completed what you wanted them to), each of which is useful for difference purposes.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Outsourcing your Mobile App Development Banner

Benefits of Outsourcing your Mobile App Development

October 09, 2017By Rakshit Patel

IT industry has reached a time when a lot of enterprises, in order to increase the productivity of their employees, have adopted to the remote working environment. In such ecosystem, mobile app development plays a pivotal part to get maximum benefit to your organization. You must be aware with Benefits of Outsourcing your Mobile App Development. On must outsource mobile application development instead of relying on the in-house development of the same.


Here are few of the benefits of outsourcing mobile application development.


The primary and most important advantage of outsourcing is to reduce the cost. Moreover, outsourcing it reduces the worry of hiring right people, buying right resources for them, providing space, training them in product specific way or in the particular domain and a lot many other hassles as well as formalities. In a case of outsourcing, all these and more can be omitted.


Getting your application developed by another company, you can free your resources in order to strategies marketing properly. Also, while the application is in the development phase, one can start marketing and be one step ahead of the people cloning the same subject or services.


You can also choose to outsource your projects to companies having their development team to the regions where the economy is lower than your own country. Moreover, one can also choose to go with the company that runs ahead in time zone. This will help one get updates prior to the timeline as well as in very low cost.



One can expect the superior level of quality for most of the cases. Moreover, companies usually have resources who have specialized in the particular field of development. Hiring people and training them in-house is a huge pain, investment and a bit of a risk. Furthermore, all these are easily ignored in the case of outsourcing. Also, One can prepare a contract or NDA for the assurance of the quality of the product at the end. Hence, if one is not happy, one can always get all or partial payment back. However, in the case of in-house development, all one can do is not giving bonus or increment which is an ultimate loss for the product anyway.


As highlighted in prior point, there are a lot of risks involved in in-house development to name a few. One neither needs to keep an eye on the process continuously nor one needs to worry about resources being absent causing delay in the making of the product. Moreover, a lot of time illness, as well as special occasions or festivals, delays the overall deadlines. One can get rid of all the worries and more by paying on the end result in the case of outsourcing.

We, at Crest Infotech, have been serving clients across the world for more than the decade. Feel free to contact us for a quote on +91 96870 42303.


Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Google Rankings Are in Constant Search engine Optimization

Google Rankings & Search Engine Optimization

July 03, 2017By Rakshit Patel

Google Rankings & Search engine Optimization are most important for any online business setup. The art of web SEO lies in understanding how people search for things and understanding what type of results Google wants to (or will) display to its users. It’s about putting a lot of things together to look for opportunity.


Google Rankings & Search engine Optimization is nowadays more essential than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the probably it creates for every business.

A good optimizer has an understanding of how search engines like Google generate their natural SERPs to satisfy users’ navigational, informational and transactional keyword queries.


Search engine optimization (SEO) is the practice of developing the quantity and quality of traffic to your website through organic search engine results. Visit our SEO services page for better Google Rankings & Search engine Optimization.

Search engine optimization or SEO in short,is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings.

In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate.

Two basic area of Search engine optimization are: on-page, and off-page optimization. On-page optimization refers to website elements which include a web page, such as HTML code, textual content, and images. However, off-page optimization refers, predominantly, to back-links (links pointing to the site which is being optimized, from other relevant websites).


Ranking high in Google is more beneficial – it’s effectively ‘free advertising’ on the best advertising extent in the world.

Moreover, traffic from Google natural listings is still the most valuable organic traffic to a website in the world, and it can make or break an online business.

The state of one-act, in 2017, is that you can still generate highly intended leads, for FREE, just by improving your website and optimizing your content to be as relevant as possible for a buyer looking for your company, product or service.

As you can imagine, there’s a LOT of competition now for that free traffic – even from Google. You shouldn’t compete with Google. You should focus on competing with your competitors.


The big stick Google is beating every webmaster with (at the moment, and for the foreseeable future) is the ‘QUALITY USER EXPERIENCE‘stick.

If you expect to rank in Google in 2017, you’d better have a quality offering, not based entirely on manipulation, or old school tactics.

If not – be cautious manual ‘Quality Raters’ and be cautious the Google Panda/Site Quality algorithms that are looking for poor user experience for its users.


In today’s competitive market, SEO is more important than ever. Search engines provide millions of users per day looking for answers to their questions or for solutions to their problems.

If you have a web site, blog or online store, SEO can help your business to grow and meet the business purpose. The best part of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS), so to take advantage of this and boost visitors to your web site or customers to the online store you need to in the top positions.

SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site. SEO is good for the social hike of your web site. People who find your web site by searching Google or Yahoo are more likely to popularize it on Facebook, Twitter, Google+ or other social media channels. Visit our Social Media Optimization service page for more details.

SEO is important for the smooth running of a large web site. Websites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is boosting up in search engine traffic and their indirect benefit is having a common framework (checklists) to use before publishing content on the site.

Visit our Content Marketing service page for more details.


White Hat SEO – Techniques that search engines recommend as part of a good design. Black Hat SEO – Techniques that search engines do not approve and try to minimize the effect of.


We offer guaranteed seo ranking on the grounds that the clients will be highly satisfied to what extent it will make the site ranking. The most important part is the pricing that we offer based on digital marketing agency are within range, for any kind of company, no matter how small business or large it is.


An SEO audit can come in different levels of detail and complexity. A simple website audit can be as short as a few pages long, and would address visible on-page issues such as missing titles, and lack of content. On the other end of the spectrum, a comprehensive website SEO audit will be comprised of dozens of pages (for most larger sites it will be over one hundred pages) and address even the small website elements which may potentially be detrimental to the ranking-ability of a website.


On-page SEO should be part of all SEO packages, as it is the stay up on which a successful SEO campaign must be built. Furthermore, on-page SEO addresses a different fundamental elements (as they relate to SEO) such as page titles, headings, content and content organization, and internal link structure.


SEO content development is the process of creating website content which can come in a different forms, including text (e.g. articles, whitepapers, essays, research documents, tutorials, and glossaries), info-graphics (information graphics), PDFs, searchable databases, web tools, and the like.


Link development is one of the most controversial and often talked (written) about topics of the search engine optimization industry. Since backlinks are the most vital component of any search engine optimization campaign, and at the same time the most time consuming and consequently most expensive (assuming they are good quality links and not just random directory submissions and blog comment spam) part, inevitably, there are many service providers who offer inexpensive link building services in order to attract and impress potential clients.


Code optimization is a service you can expect at the highest levels of search engine optimization services, as it involves an overhaul of your website HTML. The optimization of your HTML can impact search engine rankings in two ways.

Get in touch with us for better Google Rankings & Search engine Optimization.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Personalization is precise in making a Mobile User Experienced

Personalization is precise in making a mobile User Experience delightful

June 06, 2017By Rakshit Patel

Imagine a picture that changes dynamically according to your moods or situations. What will your house say, when it gets back to you? And your car, and your bus, and your restaurant table, and your e-commerce shopping cart.

Let’s find out! The Internet is connecting to almost everything around us and transforming it. The office whiteboard, your refrigerator, and home thermostat, even your plants – they can all be plugged into the digital world. Mobile apps will play a huge role in making them work together.

Mobile apps are available for nearly every task imaginable. From predicting the weather to encrypted messaging, sharing photos with friends or requesting a personal driver, there’s an app for most imaginable needs.

Mobile communication is so integrated into our lives that many people feel uncomfortable without a cell phone.

Smartphones have become an inseparable part of our daily lives. Waking up with a morning alarm, using Whatsapp, listening to music, reading the news, watching YouTube videos, checking emails, updating project statuses, and so on. Everything is seamlessly executed from our mobile devices.


A mobile app is a software that runs on a handheld device (phone, tablet, e-reader, iPod, etc.) that can connect to wifi or wireless carrier networks, and has an operating system that supports standalone software.

Mobile applications date back to the end of the 20th century. In the past few years, mobile apps have progressed swiftly and new applications are being introduced in the market every now and then. As the users of these apps are getting more demanding day by day, the developers are trying to develop such apps that meet their needs. As per the current scenario, Google Play houses 2.2 million apps and the Apple App Store has about 2 million apps and this number is not going to slow down anymore.

The Motorola DynaTAC 8000X was the first commercially available cell phone. First marketed in 1983, it was 13 x 1.75 x 3.5 inches in dimension, weighed about 2.5 pounds, and allowed you to talk for a little more than half an hour. It retailed for $3,995, plus hefty monthly service fees and per-minute charges.

Nokia was famous for putting the 1970s video game Snake on some of its earliest phones. Other followed, adding games like Pong, Tetris, and Tic-Tac-Toe.

These early phones changed the way people thought about communication. As mobile phone prices dropped, batteries improved, reception areas grew, and more and more people began carrying these handy devices.


The mobile app industry is an exciting area to keep an eye on. It has grown immensely over the last decade and it is likely that it’ll continue to do so.

Early phones had very small monochrome low-res screens and limited storage and processing power. They couldn’t handle the data-intensive operations required by traditional Web browsers. The bandwidth requirements for data transmission were also costly to the user.

The Wireless Application Protocol (WAP) standard was developed to address these concerns. The WAP solution was great for handset manufacturers. They could write one WAP browser to ship with the handset and rely on developers to come up with the content users wanted.


Payment was handled through various premium-priced delivery mechanisms such as Short Message Service (SMS), Enhanced Messaging Service (EMS), Multimedia Messaging Service (MMS), and WAP Push.

A variety of different proprietary platforms emerged and developers are still actively creating applications for them. One of the first was the Palm OS (now Garnet OS) and RIM Blackberry OS. Sun Microsystems popular Java platform became Java Micro Edition (Java ME). Qualcomm developed its Binary Runtime Environment for Wireless (BREW). Symbian OS was developed by Nokia, Sony Ericsson, Motorola, and Samsung. The Apple iPhone iOS joined the ranks in 2007. Google’s Android came along a year later.

The mobile phone market has become increasingly fragmented, with all platforms sharing part of the pie. Mobile software developers work with different programming environments, different tools, and different programming languages.


These days, instead of using credit or debit cards, a considerable number of customers prefer to make purchases through Google Wallet and Apple Pay. Therefore, this is giving a push to m-commerce.

Coupled with wearable devices, m-commerce payment facilities will take a different shape in 2017. Beyond predictive analytics and data collection, wearable will also play a major role in the future of m-commerce and customer loyalty.

In the current market, the two mobile platforms of choice are Google’s Android and Apple’s IOS. It makes sense, therefore, to develop your application for one or both of these platforms if you want to achieve higher market penetration and generate better revenues. Our expert developers have thorough skills and well-honed experience in developing customized applications using both Apple’s iOS SDK and Google’s Android development environment.


iPhone is a notable and far-famed mobile device used by the smartphone lovers across the world. The immense demand of it gives a straightaway signal that not only assures good return on investment for the iOS App Development but also does well for the users.

iOS, which was previously called iPhone OS, is a mobile operating system developed by Apple Inc. iOS is a mobile operating system developed and distributed by Apple Inc. It was originally released in 2007 for the iPhone, iPod Touch, and Apple TV. iOS is derived from OS X, with which it shares the Darwin foundation. iOS is Apple’s mobile version of the OS X operating system used in Apple computers.

Currently, we are working on Mobile Development At Rapid Pace, Cloud Technology, Location-Based Wi-Fi Services And Beacon Technology, Mobile Payments, Mobile Banking And M-Commerce, Internet Of Things, In-App Purchasing And Advertising.


Android is an open source and Linux-based operating system for mobile devices such as smartphones and tablet computers. Android was developed by the Open Handset Alliance, led by Google, and other companies.

Android offers a unified approach to application development for mobile devices which means developers need only develop for Android. However, their applications should be able to run on different devices powered by Android. It offers Beautiful UI, Storage, Multi-tasking, Multi-Language, GCM, Wi-Fi Direct.

Businesses looking for enterprise application can reap a lot of benefits due to the increasing number of Android users. Some of the benefits include low investment, easy customization, security and distribution, wearable devices.

Moreover, we have successfully developed hundreds of high-performance Android apps on OS releases right from Android ICS, Android KitKat, Android Lollipop, Marshmallow to the latest Android Nougat.


Whether it’s a brand new from-the-scratch mobile app, a full-blown web portal, or creating something you only dreamed possible, we have the size, scale and expertise to make it happen.

Essentially, you are looking for a quality application that will generate revenue to your business and fill a gap in the market. By choosing our company, you are working on the top list of application development companies. Furthermore, we provide services to diverse domains and are not limited to any particular field. Moreover, we have an award-winning team of strategists, UX/UI designers, business analysts, and iPhone developers.

Our iPhone app developers provide our clients with custom iPhone app solutions based on their business needs to satisfy the business user demand. We ensure that you have options in multiple categories for iPhone apps that include finance and banking, augmented reality and social network.

Our apps not only look good but are designed keeping functionality and users experience in mind. We provide an end-to-end solution, taking care of your apps’ after delivery support and maintenance.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Every product is at the tip of your fingers on the Internet commerce

Importance of eCommerce Development

May 15, 2017By Rakshit Patel

As the number of internet users grows, many believe eCommerce will soon be the main way to complete business transactions. There are purchasers and business alike that are affected by eCommerce. Here is the Importance of eCommerce Development talks.


A business online does not have to make a site for every language. With the right marketing, every customer around the globe can find the business site, products, and information without leaving home. With a little research, every business can set up recurring payments. Find the provider that best suits your needs and billing will be done in a consistent manner; payments will be received in the same way.

With eCommerce, there is no more waiting for the check to clear or a 30-day wait for certain other types of payment. Transactions are cleared immediately or at most two to three days for the money to clear through the banking system.

eCommerce brings some new technology and new capabilities to business.


eCommerce stance for Electronic Commerce where buying and selling of the product are done over an electronic system such as the Internet or any other computer network. The sharing of business information, maintaining business relationships, and conducting business transactions by means of telecommunications networks.

Electronic commerce work in the use of computing and communication technologies in financial business, online airline reservation, order processing, inventory management. It automates the conduct of business among enterprises, their customers, suppliers, and employees – anytime, anywhere.


The Internet may well change the structure of the computing landscape. Internet commerce is about business – using the network effectively to achieve business goals. This introduces the changes in computing, communication, business marketing, business processing, and transactions.

A well-developed Web site not only adds to the value of the product or service being offered; it also enhances the worth of the company. Therefore, it is important that a firm chooses the correct development strategy in order to obtain the greatest ROI. The diversity of e-business models and applications, which vary in size from small stores to global exchanges, requires a variety of development methodologies and approaches.


Why is eCommerce such an important part of today’s world? Simply put, because the world is moving more and more into the digital world each and every day. According to marketing research firm Coleman Parkes, 21-40% of a business’s contributions are a direct result of eCommerce. Moreover, that number is expected to grow rapidly over the coming years. With the growing impact of the digital community affecting the way business is done, now is the time to start thinking about an eCommerce solution.

It is very convenient for everyone to shop anytime, anywhere and on any device instead of visiting the shops in person. Buying the products online is much simpler and more efficient than in stores with features like product comparisons which are offered by most eCommerce portals.



Running an eCommerce business requires far fewer capital investments compared to owning physical shops. No need to invest in recruiting sales staff, rentals for high-end retail stores and unwanted overheads. The only responsibility for you have in an online shop is to promote your website and deliver quality products on time to the customers.

Do not waste your time developing the custom website for eCommerce portals. eCommerce business is the best available option for business aspirants to build a better business world and get success in the future than a traditional mode of business. For any business persons having an eCommerce site is an added advantage which will boost up their business.


Magento is the software and platform that change the phase of today’s eCommerce websites. One thing is clear about Magento it has the most visually appealing designs any eCommerce store may have. It has been trusted the world’s leading brands.

Magento is a highly secure, scalable and robust eCommerce platform that delivers a full range of capabilities to power online stores around the globe.


osCommerce has been one of the most trusted Open Source eCommerce platforms for the last fifteen years. With more than 7,000 community-created add-ons available for the platform, you will enjoy a wide range of customization in designing and enhancing the appearance and functionality of your storefront.

With more than 260,000 store owners, developers, and service providers, osCommerce Development offers a vast support network, which serves as an excellent resource when things go awry. If you are having problems with your software, it’s virtually guaranteed that someone else has experienced and solved.


ZenCart Development has one big advantage going for it: it’s got a great product management system. You can do almost anything – and do it easily – in Zen Cart, from controlling inventory to creating specials and sales. It’s total control, right at your fingertips.

Largely considered the leading open source eCommerce platform for WordPress, WooCommerce boasts a large and rapidly growing user community. Furthermore, its seamless integration with WordPress makes it a breeze to install and manage, which is one of the main reasons why retailers like Cupcake Studio and Eco-Kitty have made it their open source eCommerce platform of choice.


VirtueMart is SEO friendly, which could potentially drive more organic traffic to the storefront when used properly. This simple, lightweight eCommerce solution also offers to invoice and inventory management capabilities.

Whether you’re looking for a basic eCommerce solution or one that you can gassed-up with third-party add-ons, Drupal Commerce is a viable solution as long as you utilize Drupal as your content management platform. Its simplicity and customizability have made it the preferred eCommerce solution for retailers like Lush.

With over 250,000 stores using the eCommerce platform, PrestaShop is very popular due to its ease of use. It is easy to both install and customizes the software, and everything is very intuitive. How much work you will put into making a store using PrestaShop is up to you. You can either download a fully-hosted or self-hosted version, so you can determine your own level of technical control.

One of the most comprehensive open source eCommerce platforms available, Drupal Commerce was built by the Commerce Guys. It offers multilingual, multicurrency, global functionality – making it the perfect fit for sites like Open Sesame, an e-learning language course provider.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Creativity bleeds from the pen of inspiration

Creativity Bleeds from the pen of Inspiration

May 10, 2017By Rakshit Patel

Look around. Creativity Bleeds from the pen of Inspiration! The design is everywhere—from your morning cereal box to music festival poster. Graphic design, is a communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. Design that’s meant to be experienced in an instant is the easiest to recognize and has been around the longest.


Investing in your company’s image and branding is a long-term strategy that has paid off for many businesses.

First impressions matter, especially in business. In order to stand out among competitors, your business needs effective, persuasive graphic design to appeal and engage customers.


For over a hundred years, Graphic designers have arranged type, form, and image on posters, advertisements, packages, and other printed matter, as well as information visualizations and graphics for newspapers and magazines. Between imagining the technology that’s pushing us into the future and challenging the boundaries of visual communication.

By 2012, what the internet didn’t need was another blogging platform. But what it did need was one with beautiful design, medium and using a ton of venture capital over the years to develop it into a superlative visual experience for both readers and writers.


Keeping your design, branding and overall marketing up to speed with what your clients/customers expect to see is phenomenally important.

Making pretty pictures is nice, but the most important part of the design process happens before you even put pen to paper.

Graphic designers combine art and technology to communicate ideas through images and the layout of web screens and printed pages. Graphic designers may use a variety of design elements to achieve artistic or decorative effects.

A compelling graphic design has a big impact on your website. It shows visitors the story of your brand, builds trust, and gives visitors a reason to become customers.


Graphic designers are sometimes called “information designers.” If you think of great infographics or presentations you have seen, you can understand the importance of organizing information and demonstrating it in such a way that it is easily viewed and assimilated.

The great design stands out in the minds of decision-makers and can influence their choices, both deliberately and subconsciously. By nature, people like to associate with things that look good and make them feel good. By spending on quality graphic design, you are significantly increasing your brand’s ability to stand out in the minds of key decision makers.

Nothing screams amateur more than inconsistent branding. The logo on your sign looks different from the one on your letterhead. The colors on your business card are not reflected on your website. Your special offer one-sheets will be in an entirely different style from your sales brochures.


Branded graphic design will help people recognize your posts quickly, and help your company stand out. There are a lot of plain, boring business cards, brochures, letterheads, and other collateral materials out there. Make sure yours stands out and communicates effectively Clear consistent messaging that communicates your value proposition.

We offer a wide range of custom graphic design services, and ably translate your thoughts and ideas into creative graphic designs that bring out superior results. Our graphic design outsourcing services assist in creating anything closely associated with graphics, like wire-frames, layouts, Logo Designs, Website Designs, Animated Logos, 3D Graphics, Flyer Designs, Brochure Designs, 3D Product Packaging Design Services, Business Card Designs, Banner Designs, Label Designs, Letter Head Designs, Brochure Catalogue Designs, Book Cover Designs, Print & Stationery design, Advertising Designs, Layout and Formatting, Full Vehicle Wraps, Book Layout Design Services, Hoarding Design Services workflows, sitemaps and so on.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Innovative design that promote your business banner

Innovative designs that promote your business

April 18, 2017By Rakshit Patel

Design is most important part when you promote your business. More specifically, you can say innovative designs that promote your business. so one must give more weight on innovative designs.


Web design  is the process of creating websites. It encompasses several different aspects, including web page layout, content production, and graphic design. While the terms web design and web developments are often used interchangeably, web design is technically a subset of the broader category of web development.


Design art is a purposeful design to reflect the objectives and indicate the direction for the entire project.

From 1991 to 1993 the times there were multiple browsers, however, the majority of them were Unix-based and naturally text heavy. There had been no integrated approach to graphic design elements such as images or sounds.

Since the start of the 21st century, the web has become more and more integrated into people’s lives. The e-commerce market has become so competitive that businesses are struggling greatly. The survival solution for any e-commerce business is an outstanding and remarkable website.

A good design will be easy to understand and navigate, helping potential customers find what they need and take you one step closer to making a sale or getting in touch.

No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.


If your website does not provide a strong brand image that your business represents, then think of the design of the website to attract visitors to convert into potential customers. Crest Infotech offers professional website Design services which can help your website traffic increases.

Slick & Elegant web designs for your CMS, E-commerce & Business website that generate higher traffic and revenues. Design services that cover the web, mobile, and all the platforms.

Embrace responsive web design techniques that work on a mobile, tablet, desktop, and different screens. Our responsive website design method, process, and practices keep the overall “look and feel” of the website intact and create customized content for browsers on-the-go. Increase your web visibility with our innovative and user-friendly designs.


We maintain crystal clear transparency with our clients and keep them informed about what’s going on with their project.

Almost everyone has a smartphone or tablet, so we’ll use techniques such as ‘Adaptive’ and ‘Responsive Website Design‘ to ensure your website will look it’s best and provide an exceptional user experience across all devices.

Our Digital designers convert gorgeous ideas into real life with creativity and passion that will convert your website visitors into customers. We will first understand your business goals accordingly to it; we will design your website to align it with these goals and strategies. Our website designing services also involve optimizing an SEO friendly website for major search engines. Therefore, they can achieve a higher ranking in Google, Bing, Yahoo, and other search engines.

Our professional designer has the expertise of featuring websites overall desktop, smartphones and tablets alike mutually responsive web design services.


We maintain versioning of all the project phases so that the changes can be made easily at any time during the project development. Our professional designer stays updated with the latest trends to deliver top quality solutions for the clients.

We provide best outcomes from out of the box thinking through creative web designing service.

Designs which are affordable and of high quality, Include technically sound e-commerce website designs to improve your web visibility, traffic, productivity, profitability and annual turnover.


We create a highly functional web application with modern technologies and open-source tools using an iterative methodology.

Have full control of your website at your fingertips – you can access online from anywhere at any time.

All of our websites are social media and SEO friendly, helping your audience to engage with what you do. Increase your web visibility with our innovative and user -friendly designs. Acquire innovative conceptualization, smart designs and well laid out web applications to increase your online sales.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Node.js vs PHP Performance

NodeJS vs PHP Performance

April 11, 2017By Rakshit Patel

In the online development world, NodeJS and PHP are some of the most popular platforms used. Everybody wants to know about NodeJS vs PHP Performance. We are trying our best to give you all possible information as per our expert’s knowledge.

PHP was first released in 1995, followed later by NodeJS in 2009, and they are both mainly used as a server-side scripting language for developing web-based applications. However, NodeJS is also starting to be used as a desktop application development platform. If you want to Hire PHP Developer, you can get in touch with us.


PHP began as a dynamic language to update HTML pages with syntax similar to Perl and started off as a rather basic programming language. NodeJS used the already well-established JavaScript language and created a new development platform on top of the V8 JavaScript engine. Over time, PHP got more and more advanced programming features, such as an object-oriented programming model, namespaces, package management, and exceptions.

In this article, we will take a look at the performance differences between these two platforms, some popular PHP extensions to improve performance, such as the Zend JIT runtime and HHVM PHP runtime project, and some third-party benchmarks of these extensions.


One area where there has been a healthy competition of sorts between PHP and NodeJS is in the area of performance.


The standard PHP Zend runtime uses an interpreted compilation strategy, leading to less optimized code execution than a good JIT-(Just-in-Time)-based runtime.


NodeJS uses Just-in-Time compilation with the V8 JavaScript Engine. This strategy for dynamically typed languages has proven itself but does often increase startup time a little.


Several popular extensions have been developed — designed to improve PHP performance.


Zend PHP 5.5+ also has a caching engine called OPcache, which stores precompiled script byte code in shared memory, thereby removing the need for PHP to load and parse scripts on each request. This is not as performant as JIT compilation but is a stable feature that is working now. You can enable PHP 5.5 OPcache if for some reason it’s not enabled by default (as it should be with PHP 5.5 or higher).


HHVM is an open-source virtual machine designed for running applications written in PHP and/or the Hack language.

HHVM uses a Just-in-Time (JIT) compilation approach to achieve better performance. NodeJS also does JIT compilation using the V8 JavaScript runtime.

To make the most of the HHVM JIT compilation, it is important to put your code into functions, especially for the more time-consuming code parts.

The Hack language allows for performance improvements mainly due to these language features:

  • Async programming: Run separate blocks of code in parallel (using different threads)
  • Type annotations: Improve performance with a more predictable type environment


There has been discussion and development to use JIT compliation in a future release of the PHP Zend runtime. JIT for PHP provides more than five times speedup on bench.php and as high as a 30 times improvement on some other specific benchmarks like Mandelbrot.


NodeJS and PHP differ in their approach to concurrency, with NodeJS using a non-blocking event loop (running in a single process) and the standard PHP Zend runtime using a blocking process.

For this reason, multiple PHP processes are often launched from the web server to be able to keep serving web requests. In Apache, you can set the maximum number of PHP processes allowed to run, and this works fine for many types of web applications.

Now, when the work being done in these processes tends to be long (er)-running, the server can quickly run out of available PHP processes. This will cause the HTTP request response times to increase, perhaps even to the point of requests timing out.

Web servers like Apache and NGINX have ways to improve the PHP multi-tasking performance to some extent, but these are more limited than true language support for multi-tasking.

There are several projects being worked on to make PHP asynchronous processing (multi-tasking) works better. The most popular are the HHVM project released in 2014 by Facebook; another project tackling PHP concurrency is threaded.


So what might these PHP extensions bring us in terms of performance compared to standard PHP or NodeJS?

Let’s have a look at a few different benchmarks people have done.


Click on the image to go to the benchmark website and see the full setup details.

nodejs vs php performance requests per second
  • This HTTP-controlled “hello world” benchmark used Zend PHP 5.6.6 with OPcache enabled.
  • The test was done using the Apache ab benchmarking tool.
  • The performance of Zend PHP is less than half of NodeJS.
  • HHVM performance is about 74% better than Zend PHP.
  • The performance of HHVM is very close to NodeJS, but NodeJS is still about 17% faster.
  • Performance increase when using WordPress with HHVM is about 47%.


nodejs vs php performance cpu tasks


  • This HTTP bubble-sort-job benchmark used Zend PHP 5.5.7 with OPcache enabled.
  • The PHP response times degrade rapidly after depleting the available PHP process pool (using a standard maximum of 250 processes on the web server).
  • The HHVM performance is similar to NodeJS up to 1,000 sort elements, but with 10,000 sort elements, NodeJSwas about twice as fast HHVM (not visible on this chart).


The following CombSort sorting benchmark is a strict CPU test.

The benchmark results:

Bench mark


HHVM is seven times faster than plain PHP (by system time). However, NodeJS is more than five times faster than HHVM in this number-crunching test.

In terms of RAM usage, HHVM is much more efficient than PHP, but NodeJS is even better.


For most PHP applications, HHVM clearly provides a significant performance boost thanks to the JIT compilation. The same will likely be true when the Zend runtime JIT feature is stable and released. How much the PHP JIT compilation improves upon the non-JIT PHP is also a matter of code organization (especially the time-consuming code parts).

At best, HHVM is on par with NodeJS, but in some cases, NodeJS will clearly perform much better (e.g., for CPU-bound tasks). There are also more async code modules available for NodeJS.

There is an ongoing discussion about the future of the Zend and HHVM PHP runtime. HHVM also looks to be getting even faster by using LLVM later this year. That’s all about NodeJS vs PHP Performance.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.


Importance of Customer Relationship Management Banner

Importance of Customer Relationship Management (CRM)

February 15, 2017By Rakshit Patel

Customer Relationship management is the strongest and the most efficient approach in maintaining and creating relationships with customers. Small to large scale companies must understand the importance of Customer Relationship Management. Customer relationship management is not only pure business but also ideal strong personal bonding within people. Development of this type of bonding drives the business to new levels of success.

Once this personal and emotional linkage is built, it is very easy for any organization to identify the actual needs of the customer and help them to serve in a better way. It is a belief that more the sophisticated strategies involved in implementing the customer relationship management, the more strong and fruitful is the business. Most of the organizations have dedicated world-class tools for maintaining CRM systems into their workplace. Some of the efficient tools used in most of the renowned organization are Batch Book, Salesforce, Buzz stream, Sugar CRM etc.

Looking at some broader perspectives given as below we can easily determine why a CRM System is always important for an organization.


A CRM system consists of a historical view and analysis of all the acquired or to be acquired customers. This helps in reducing searching and correlating customers and to foresee customer needs effectively and increase business. CRM contains each and every bit of details of a customer, hence it is very easy to track a customer accordingly and can be used to determine which customer can be profitable.

In CRM system, customers are grouped according to different aspects according to the type of business they do or according to the physical location and are allocated to different customer managers often called as account managers. This helps in focusing and concentrating on each and every customer separately.

A CRM system is not only used to deal with the existing customers but is also useful in acquiring new customers. The process first starts with identifying a customer and maintaining all the corresponding details into the CRM system, which is also called, ‘an Opportunity of Business’. The Sales and Field representatives then try getting business out of these customers by sophistically following up with them and converting them into a winning deal. All this is very easily and efficiently done by an integrated CRM system.


The strongest aspect of Customer Relationship Management is that it is very cost-effective. The advantage of decently implemented CRM system is that there is very less need of paper and manual work which requires lesser staff to manage and lesser resources to deal with. The technologies used in implementing a CRM system are also very cheap and smooth as compared to the traditional way of business.

All the details in CRM system are kept centralized which is available anytime on fingertips. This reduces the process time and increases productivity.

Efficiently dealing with all the customers and providing them what they actually need increases the customer satisfaction. This increases the chance of getting more business, which ultimately enhances turnover and profit. If the customers are satisfied then they will always be loyal to you and will remain in business forever resulting in increasing customer base and ultimately enhancing the net growth of business.

In today’s commercial world, the practice of dealing with existing customers and thriving business by getting more customers into the loop is predominant and is mere a dilemma. Installing a CRM system can definitely improve the situation and help in challenging the new ways of marketing and business in an efficient manner. Hence in the era of business, every organization should be recommended to have a full-fledged CRM system to cope up with all the business needs.


Customer churn is too high. Existing accounts aren’t segmented effectively and staff isn’t prompted to proactively follow up and engage with customers.

Data is stored in different places, which prevents anyone from seeing the full picture. This results in poor communication and weak service when important customers can be easily identified and relationship information isn’t readily available.

Service requests aren’t being dealt with efficiency and customer issues are frequently missed due to poor visibility and reporting of outstanding items.


Decision-making is based on ‘gut feel’ and guesswork because reports aren’t trusted, or easily compiled. You can’t confidently predict cash flow, project delivery or production requirements because supporting forecasts aren’t available, or are incomplete.

Key performance indicators aren’t being measured so some problems are being swept under the carpet and high achievers aren’t consistently recognized.


Teams are using a mix of systems but none of them connects. As a result, many processes are being duplicated and time is wasted throughout the business.

People are less effective when they’re away from the office because they can’t get access to the information they need.

Many processes and checks rely on the manual intervention of a small group of people, or just one person, which are prone to failure when these individuals aren’t available.

Many workflows consist of repetitive, time-consuming processes. Routine tasks are taking too long to fulfill resulting in uncompetitive operational costs.

Your client data isn’t secure. Any team member can easily copy customer lists into a spreadsheet.




Before we get to understand the growing importance of CRM in B2B, it would be better if we had a reasonably good understanding of B2B. Though most of us are aware, B2B is nothing but business activities that are being undertaken by two business entities and not between business houses and customers. There is no doubt that the value of transactions and the volume of transactions are much higher in B2B when compared to sales of business houses to individual customers.

Hence, the complexities and challenges involved in B2B activities are totally different from those in B2C. While there is no doubt that customer relationship management is important in B2B activities it cannot be the same both in terms of scale and methods when compared to B2C CRMs. In this article, we will try and find out why CRM for B2B should be given as much importance as we find in B2C.

The Importance Of CRM In B2B.


Since the volumes of transactions are quite high and the value per transaction is much higher, there is a common question that often comes to mind. Is there really a need for CRM for B2B transactions? The answer is ‘yes’ for a number of reasons. Though the number of end users may not be as huge as retail customers, there is a need to monitor the buyers given the competitive business scenario that the sellers are into.

As a starting point, even if the numbers of buyers are a handful, it is important to have a database of the same. It is a must and if sellers do not have a database they should better get started immediately. This is the foundation on which the best of CRM modules are developed. Without a database, the company will be groping in the dark and will be firing blind shots in the air as far as CRM efforts are concerned.


As is the case with CRM for individual customers, there are certainly a number of benefits as far as CRM for B2B is concerned. First and foremost, as mentioned above, a CRM solution helps to store information in an easily retrievable database rather than having them stored haphazardly. Many B2B companies still lag behind in this, mostly because of complacency and the fact that there are only handful customers to handle.

However, it is important to keep in mind that these few customers contribute to their entire turnover and in terms of volume as well as value, it would certainly be very high. It is therefore very important to monitor their buying habits very closely and minutely. Missing out even on small details could prove to be very costly. Even if one buyer walks out temporarily and starts buying from some other supplier it could create a big dent in the overall sales and revenue for the seller.


When you decide to purchase a CRM module for your B2B venture, the first thing you have to do is obtain all the information related to your customers in the single place and preferably in a single server. This will go a long way in a better storage of information and easy retrieval. Furthermore, the information will be stored in scientific storage modes and devices instead of depending on excel spreadsheets and other such primitive storage modes.

Organizing data is very important if you are looking to monitor your buyers and any CRM module that searches for information about customers cannot be called a CRM module at all. When data is stored centrally, there won’t be any problem retrieving it at any point in time and all the stakeholders can view the information just at the click of a button. Organizing your data is perhaps the biggest reason why organizations should go in for CRM for B2B.


As a sales force in the market, real-time information on product movement, buyers’ behaviors, and patterns are of utmost importance. It should be available instantaneously so that the right preventive and corrective action can be taken without any loss of time. It will help the marketing team find out whether they are moving on course as far as their main objectives are concerned.

The objectives could be short term, medium term, and long term and therefore only well thought out CRM modules can help the marketing and sales teams. The business environment also is ever changing and fluid. Hence, timely availability of information through a time-tested and robust CRM module will certainly help swim successfully against the tide when needed.


Any marketing and sales effort can be successful only if there is a well-defined role for each of the marketing and sales personnel. Apart from defining of roles it should also be easy to identify the persons or groups that are responsible for their specific roles and responsibilities. This can be done only with the help of a well thought out and well structured CRM module for your B2B setup.

There is no point in moving up and down various silos in search of information that will help fix roles and responsibilities. This should be totally automated and the roles and responsibilities must be available at a click of a button. This will save precious time that is so important in today’s competitive business scenario.


Another important reason why it makes sense to have a good CRM module for our BRB venture is because you will be able to drag out relevant information irrespective of the location or the hierarchy that you are in. It will not only help the marketing team but also will be useful for the human resources team, the accounting team and even the compliance and auditing team.

This will help the entire company to work as a team with one specific objective in mind instead of working at cross-purposes. For example, an accounting staff will be able to learn more about the latest happenings in the marketplace and hence the marketing strength of the organization as a whole will increase quite dramatically. Last but not the least, when you have the right CRM in B2B it will go a long way in increasing the knowledge base across departments and across hierarchies.


The most successful organizations exploit their CRM applications to great effect. Many teams increase the effectiveness of their CRM technology by first utilizing a CRM consulting specialist.

The objective of a CRM partner like Crest InfoTech is to help your business develop CRM practices – or enhance those already in place. The result is reduced operational costs, better client retention, and CRM-driven growth. Contact Crest InfoTech to discuss your requirement and receive CRM advice from our consultants.

In a nutshell, CRM has become indispensable to businesses in their quest for outstanding customer relationship management in the categories of customer satisfaction, customer delight and customer “wow” are terms that are frequently used to describe the heights to which businesses can attain in their customer management process. It is evident that actualizing these superlative levels of customer satisfaction is possible with the use of CRM. The adoption of social media and integration of Web 2.0 into CRM systems is bound to transform the customer relationship process.

Finally, with Big Data and Predictive Analytics, the entire customer management process is being revolutionized and this is where the future of CRM lies.

In conclusion, customer delight and customer wow are no longer simply superlatives in the dictionary but meaningful and easy to actualize with the use of CRM.

Rakshit Patel

Author ImageI am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.